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Bachelor Degree

Bachelor of Arts (Hons) in Media Production_ Penang Campus University of Wollongong (UOW)

Arts & DesignUniversity of Wollongong( UOW )

Program Overview

The Bachelor of Arts (Hons) in Media Production at UOW Malaysia Penang Campus is designed to equip students with the knowledge and practical skills required for careers in film, television, broadcasting, digital media, and multimedia production. The programme focuses on storytelling, content creation, scriptwriting, sound recording, animation, visual effects, post-production, and digital media technologies. Students gain hands-on experience through industry projects, guest lectures, field trips to production houses, live show presentations, and internships with leading media agencies.Students are exposed to emerging technologies such as AR/VR applications, 360-degree video production, multimedia content creation, and digital storytelling techniques. The curriculum combines creative development with technical expertise to prepare graduates for the rapidly evolving media and entertainment industries. This programme is suitable for students aiming to study in Malaysia, pursue Malaysia university admission, and build successful careers in media, broadcasting, film production, digital content creation, and creative industries.

Admission Requirements

Complete STPM, A-Level, Foundation, Diploma, UEC, or equivalent qualification recognised by UOW Malaysia Meet the minimum academic requirements of the chosen qualification pathway Fulfil the English language requirement through IELTS, TOEFL, PTE Academic, Cambridge English, or equivalent accepted qualification

English Language Requirements

IELTS 5.0, TOEFL iBT 40, TOEFL Essentials 7.5, Cambridge English 154, PTE Academic 47, equivalent English qualification accepted by UOW Malaysia

Curriculum Structure

Year 1

  • Introduction to Mass Communication
  • Media Culture and Society
  • Writing and Referencing
  • Oral Communication
  • Public Speaking
  • Introduction to Advertising
  • Introduction to Public Relations
  • Media Strategy Planning
  • Graphic Design and Layout
  • Social Legal and Ethical Issues
  • Digital Photography

Year 2

  • Broadcast Media and Production
  • Future of Media
  • Web Design and Development
  • Social Entrepreneurship Skills
  • Communication and Media Research
  • Screenplay and Scriptwriting
  • Post Production
  • Print Production
  • Brand Management
  • New Media Marketing

Year 3

  • Creative Thinking
  • Media Independent Study 1
  • Visual and Sound Effects
  • Digital Content Creation
  • Screen Appreciation and Criticism
  • Media Independent Study 2
  • Final Production Project 1
  • Final Production Project 2
  • Industrial Training

Career Prospects

Film Producer, Television Producer, Director, Assistant Director, Scriptwriter, Screenwriter, Content Creator, Video Editor, Broadcast Producer, Multimedia Producer, Sound Designer, Visual Effects Artist, Production Coordinator, Digital Content Strategist, Social Media Producer, Creative Director, Media Planner, Corporate Communication Executive, Brand Manager, Public Relations Consultant

Key Information

Duration

3.5 Years

Intake

Feb, Apr, June, Sep, Oct

Mode

Full-time

Fees Breakdown

1st YearMYR 38,400
2nd YearMYR 27,120
3rd YearMYR 24,790
4th YearMYR 1,000

Others Cost

EMGSMYR 4,048